This is design of packaging for the frozen yoghurt product for the brand Harvest Fields.
I chose to have the design style be clean, realistic and appealing. The fruits’ refreshing texture is easy to see and hopes to convey a mouthwatering look of sweet dessert.
I chose to have the design style be clean, realistic and appealing. The fruits’ refreshing texture is easy to see and hopes to convey a mouthwatering look of sweet dessert.
The packaging's see-through lid allows consumers to know exactly what they are buying and projects confidence in Harvest Field's product.
The brand's identity and important information is also displayed on the cover.
The brand's identity and important information is also displayed on the cover.
Packaging mockups to see if the design fits the curve of the product.
Design inspiration board
Developments — rejected concept explorations
